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Transforming Talent Acquisition for a Market-Shifted Tech Company
Publicly traded, Silicon Valley-based telecommunications company transitioned from a hardware-focused broadband provider to a full-service cloud and managed solutions platform, it faced a dual challenge: restructuring its workforce while rebranding its Employee Value Proposition (EVP) to compete for top-tier technical talent.

The Challenge
Key issues included:
Lack of a structured recruitment strategy aligned with the company’s new market positioning
No established hiring metrics to assess recruitment effectiveness
Absence of an enterprise-level Applicant Tracking System (ATS)
Need for interim leadership to stabilize the HR function during the transition
The Results
Through our strategic intervention, the company’s recruitment function was not only stabilized but also positioned for long-term success.
30% increase in hiring efficiency – Time-to-fill for critical technical roles reduced from 90+ days to an average of 60 days.
25% cost reduction in external recruiting spend – Optimized partnerships and reduced reliance on high-cost staffing firms.
Stronger talent pipeline – 40% increase in qualified applicants for niche technical roles.
Employer brand transformation – EVP repositioning helped increase offer acceptance rates by 35%.
Recruiter performance uplift – Established KPIs led to a 50% improvement in recruiter productivity.
CONCLUSION
By the end of our engagement, the company had a fully operational, metrics-driven talent acquisition function that aligned with its business strategy. Recruiters met hiring goals, top tech talent was eager to join, and the company was positioned for long-term workforce sustainability.
The Solution
PD Solutions Group rapidly deployed a team of talent acquisition and HR experts to diagnose gaps and implement solutions that aligned recruitment efforts with the company’s new direction.
Our key initiatives:
Recruiting Technology Implementation – Successfully integrated and deployed Workday Recruiting, streamlining candidate tracking, reporting, and compliance, completing the suite of Workday solutions being utilized at the company.
Recruitment Metrics & KPIs – Introduced data-driven hiring benchmarks, enabling leadership to assess hiring velocity, cost-per-hire, and recruiter performance.
Fractional Talent Leadership – Provided interim talent acquisition leadership to ensure business continuity while restructuring efforts were underway.
Specialized Technical Recruiting Support – Built an agile recruitment team that sourced and engaged high-demand cloud, software, and network engineering talent.
EVP & Employer Brand Development – Designed and published a compelling Employee Value Proposition, reshaping the company’s talent narrative to attract in-demand candidates.
Optimized Staffing Partner Strategy – Established vendor evaluation metrics, reducing recruitment costs and improving agency partnership ROI.